The latest in social media options is Google’s Buzz and while they may be the leader on the web, the word is that this service needs a lot of work to become a serious competitor in the current market. With top ranking social media sites like Facebook, My Space and Twitter on top, there is no room for anything less than functional with competition like this.

Now sure if most of your contacts on already on Gmail, then this is probably the social media site for you with easy transfer from one format to the other. However, most people are already signed on to other networking sites and keeping up with these subscriptions can be a bit much already, so are they really going to add another that is anything less than spectacular? Probably not!

The complaints began as soon as Buzz came on the scene with security issues and user control issues, because unlike other social media sites, Buzz wasn’t allowing people to filter who was in touch with them. Obviously, that is something that user’s felt was necessary.

Now as many know to be evident, Google has a reputation of being the best on the internet, so everyone was very taken by great surprise when it came to the problems that they were experiencign with Buzz. It appeared unconcievable for Google to put forth something that needed as much improvement as their Buzz technology required, and still does. Although many SEO Companies were hoping that Buzz would establish simpler Search Engine Optimization, the fact remains that Google’s real time search is in reality, the best option for SEO purposes, as it seems to produce more accelerated outcomes than a Buzz search at the moment.

Although it is recognized that Buzz got off to a rocky start, many believed that with some improvements Buzz can become the top of the social media hierarchy. Google will come up with a way to catch Buzz up with its contenders and then will certainly breakthrough and take over the social media market too. They are forever thrusting ahead and Buzz will be the exception no more.

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